CVB retains PR Firm

May 15

In partnership with the Martinsburg Berkeley County CVB, the Jefferson County CVB has retained the services of a regional public relations firm. Laurie Rowe & Company will be working in tandem with the CVB's advertising agency, Nikki Butler Design on public relations initiatives.

Laurie Rowe & Company (LRC) specializes in destination PR and media relations with strategic programs of work that produce targeted, quality earned media results for their clients.

"Jefferson County — with its rich natural resources, storied history, vibrant culinary scene, and unique lodging — is an ideal destination to capture the attention of journalists and media outlets," says Laurie Row. "It’s exactly the kind of dream client we love to represent."

Some of the services LRC will provide include:

Maintaining a travel media press room fir Jefferson County.
Pitching stories to media outlets.
Tracking and reporting on earned media.
Hosting travel writers to Jefferson County.

LRC represents travel destinations in Florida, Georgia, South Carolina, Alabama, and Virginia.

Andrea Shirey

Andrea Shirey is the CEO and Founder of One Nine Design, an agency dedicated to empowering nonprofits and small businesses through effective digital marketing tools. With over two decades of experience as a nonprofit fundraiser, executive director, and designer, Andrea combines creative expertise with a deep understanding of the unique challenges nonprofits face. She’s passionate about designing websites that not only look great, but also work as effective tools for engagement and growth.

https://www.oneninedesign.net